Guest Post

5 Things I Learned During My Time At Netpulse

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Editor's Note: Will Jones was a Netpulse Marketing and Growth Intern during the summer and fall of 2015. This post is a recap of his 6 months in San Francisco and an insider view of Netpulse culture.

1. You Don’t Have To Be A “Techie” To Work In Tech

By no means do I consider myself a techie. I had never read a single line of code prior to my start date, but I loved working in the tech industry. Working in an office of less than 50 people was not only beneficial for social reasons, but also because it meant that your work actually mattered. That was what I wanted most when searching for an internship, to have a tangible impact, and felt that was entirely fulfilled. I enjoyed the fast-paced environment most of all as things we would create in one day would get sent out the next. It was not only motivating but gratifying to see people interacting with the content pieces we wrote through our blog and social media.

2. People Genuinely Enjoyed Their Job

Coming from previous experiences where employees would often talk about how much they hated their jobs and dreamt of quitting, it was refreshing to work in such a young and vibrant environment. For most it wasn’t simply a 9 to 5 but something they were passionate about. That served as a catalyst for my own personal motivation, and I truly enjoyed coming into work everyday because of it. This is something I can’t say about any other job I’ve had.

3. CRMs Are Magical

I had never used a CRM (customer relationship management software) before but quickly grew comfortable and efficient in using Hubspot. I was amazed, and occasionally creeped out, at how much data a system like this can collect. Being able to pinpoint every interaction we’ve had with leads and customers enabled us to see what was most effective and optimize our future marketing processes.

4. People Love Statistics

There’s something concrete about looking at facts in the form of a percentage. In fact 67% of readers are more likely to believe something if it’s a percentage, and even though I just made that up you were probably like, “oh yeah, that makes sense.” I enjoyed collecting information on the fitness industry that our designers would then turn into beautiful infographics. These content pieces always performed significantly better than any other type of content we would produce.

5. Getting On The Cameron House Basketball Court Is Extremely Difficult

From the day I got to SF my only real goal was to get on this rooftop basketball court. As a young cub, I was captivated by one of the greatest movies of all time, The Princess Diaries, and one Yelp reviewer, who shall remain nameless, led me to believe the iconic basketball scene was filmed at the Cameron House. False. However, it was the filming location for both The Pursuit of Happiness and Sister Act 2: Back In The Habit, so that was good enough for me.

It took me six months of periodically calling and trying random extensions to book an appointment. I finally got someone on the phone and after some swift negotiation I was able to see the court in all its glory on my final day in San Francisco.

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Will Jones is a student at Northeastern University majoring in Marketing and minoring in TV/Film. He plans to graduate in the Spring of 2017 and can be contacted through LinkedIn.

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