Historically, we measured member engagement as “active members,” i.e. those who check-in to the club regularly. That’s old-school. Now, members that are engaged are associating your club’s brand with their fitness goals. That may mean they are participating in club programs, purchasing additional services and viewing the club as an important part of their fitness-social life.
Join Netpulse and Sean Kirby, VP Client Relations of ASF, as we discuss the 5 ways to measure and grow member engagement in your health club.
During this 30 minute webinar, you will hear more about:
- Making your club a community: in-club, online and in-app
- How to be associated with member's workouts, whenever and wherever they happen
- Ensuring members are setting goals by providing fitness challenges for all levels