The Rise Of The Dad Bod


Fun Guy Friday: Your weekly dose of fitness satire.

Your health club might have noticed a change in the bodies of 20-year old males. They’re looking surprisingly more… average.

The 1980’s saw the rise of bodybuilding in American culture, with actors like Arnold Schwarzenegger, Sylvester Stallone and Chuck Norris becoming fitness icons. Fast forward to 2015 and there’s a new fitness fad in town: the Dad Bod.

The Dad Bod is best described by Mackenzie Pearson as “a nice balance between a beer gut and working out. It says, ‘I go to the gym occasionally, but I also drink heavily on the weekends and enjoy eating eight slices of pizza at a time.’” The Dad Bod is Flubber in human form, and just like in the movie, it can help raise enough money to save your college and win your girlfriend back (yes, that’s the plot of Flubber).

Celebrity Influence

Sported by celebrities such as Seth Rogen, the Dad Bod quickly rose to fame. It’s only natural for people to want to look like the Actors in their favorite movies. When Adam Sandler isn’t experimenting with how low he can get a movie reviewed on Rotten Tomatoes, he’s making sure to stay as minimally active as possible. Vince Vaughn even managed to find time to maintain a perfect Dad Bod while still disappointing viewers every week on True Detective 2. 


Having a Dad Bod brings you many opportunities. Dressing up as Lord of The Rings with your friends for Halloween? Looks like you just became the front-runner to lock down that coveted role of Gimli. Going to one of those traditional Star Wars themed weddings? Oh hey there Chewbacca, rrrrrrrgggghhhh to you too. The costume possibilities alone are enough reasoning for anyone to invest in a Dad Bod. 


With a generation that has found an easier way to do everything in life, it was only a matter of time until the fitness industry was affected. The easiest way to achieve your goals is to lower your expectations. Why set the bar high just to be disappointed when you could lower your standards and be simply appointed? This new “fitness” goal brought on by millennials is taking the fitness industry by storm. No longer are bulging muscles and washboard abs the “in” thing for guys; it’s all about having that ambiguously shaped upper body that women crave.

But have no fear, this trend will make your PT staff’s job much easier. Instead of spending an hour motivating clients through rigorous workout routines, they can lead them through more applicable exercises. These exercises can be things such as quickly improvising reasons why they can’t workout today or carrying 30-packs of beer up and down stairs.

While your members are cultivating all of this mass, they can be comforted by the fact that their clothes are going to fit tighter, giving the illusion that their muscles have gotten bigger from working out. The Dad Bod provides all of the great results of weightlifting with none of the effort. If anyone asks, they can just say that they’re bulking.

Disclaimer: This article does not reflect the views of Netpulse and is not to be taken seriously

The Netpulse Insider Club

The pulse of the fitness industry,
one email per week.

Keep Reading


See All Posts