Industry Trends

#IHRSA2016 Day 3 Highlights

The action was fast and furious on the third and final day of #IHRSA2016. With over 400 exhibitors from around the globe even Superman couldn’t experience everything that IHRSA had to offer. For the mere mortals that couldn’t see it all, we’ve got you covered with a recap of all the highlights from Day 3. 

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Industry Trends

So, What Is IHRSA?

With the number of people holding gym memberships at all time highs, one would think that people are more healthy and active than ever before, right?

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Industry Trends

What to Expect From Netpulse at #IHRSA2016

With the IHRSA trade show just a week away, it’s probably safe to say that all of us at Netpulse can’t wait for the event to finally kick off. The four-day event takes place March 21-24 at the Orange County Convention Center in Orlando. The banner message for the Netpulse booth this year is that “Fitness is going mobile.”

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Industry Trends

4 Microtransaction Do's and Don'ts

2016 will see the introduction of microtransactions to the fitness industry, a business model where consumers purchase individual units of products and services instead of packages. Clubs can use microtransactions to sell members individual personal training lessons or group classes at a discounted price. This enables members to purchase services in a way that best fits them. For example, instead of having to sign up for a four week class or PT package, members will more often be able to purchase single sessions at their convenience, right from their smartphones.

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Industry Trends

Fitness Tech News Digest March 2016

Quick Summary

  • Fitbit reports revenues of $1.8 billion in 2015
  • The wearable tech market is expected to grow to $34 billion by 2020
  • Millennials now make up over 50% of the running population
  • Matrix has launched a new learning center
  • 70% of people will own a smartphone by 2020
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Industry Trends

The State of Independent Fitness Facilities [Infographic]

The fitness industry is changing. Today's members are responding to a new way of approaching fitness -- where wearable integration, mobile club check-ins and hyper-personalization are becoming the norm. Furthermore, the rise of large high-value, low-cost chains, specialty studios and apps like ClassPass are fundamentally changing the ways clubs do business.

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