Industry Trends

Fitness Tech News Digest March 2016


Quick Summary

  • Fitbit reports revenues of $1.8 billion in 2015
  • The wearable tech market is expected to grow to $34 billion by 2020
  • Millennials now make up over 50% of the running population
  • Matrix has launched a new learning center
  • 70% of people will own a smartphone by 2020

About the Fitness Industry

Fitbit revenues top $1.8B in 2015, added 1,000 enterprise customers for corporate wellness.

ClubSolutions lists the must-see companies for IHRSA 2016.

Millennials now make up over 50% of the running population and they’re now more dedicated and driven than ever.

Adidas and Wanderlust, producer of the largest yoga lifestyle events in the world, announce a multi-year partnership to bring an entirely new level of everyday fitness engagement to the millennial athletic enthusiast.

The new AppCardioTV audio app by MYE Entertainment is now available on Technogym Unity Consoles.

Matrix Fitness launches the Matrix Learning Center.

Octane Fitness acquisition represents a significant milestone for Nautilus.

InTouch announces the addition of Dana Milkie, a seasoned veteran of the fitness industry with 30 years to the leadership team.

New App LokaTrain brings coaches and trainers to your fingertips.

Online fitness tops 360fit’s hottest health and fitness trends of 2016.

About our Customers

Gold’s Gym announces former Jonas Fitness president Adam Zeitsiff as CIO to oversee and design IT infrastructure.

Orangetheory Fitness receives growth equity investment from Roark Capital Group.

Equinox Fitness plans to build its first-ever hotel in Hudson Yards.

About Wearable Technology

The Wearable Tech Market is expected to grow to $34 Billion by 2020.

Fitbit is the best selling wearable brand, over Apple watches.

Wearable device shipments topped 78 million units in 2015.

Haier and Garmin top the best wearables of Mobile World Congress 2016.

About Mobile

By 2020, at least 26 billion devices will be hooked up to the internet and about 70% of people will own a smartphone.

Read the 8 biggest announcements at Mobile World Congress 2016.

Read seven mobile trends that will change how consumers and brands interact.

Report: Windows Phone app developers gross twice as much as their Android counterparts.

Keep one step ahead of the competition with our Guide to the Top 10 Tech Trends in 2016:


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