SAN FRANCISCO, Calif. — July 19, 2016 — Netpulse, the #1 provider of mobile apps for health clubs, announced today the release of Mobile Feedback, a new product for the Netpulse Club Mobile App that allows health club operators to seamlessly collect real-time feedback from members through their smartphones. With Mobile Feedback, members have an opportunity to rate the club after each workout, providing valuable information that helps operators identify which members to upsell, and which members to prevent from cancelling their membership.
“Traditional feedback like email surveys require too much effort from the member, resulting in low participation,” said Greg Skloot, Netpulse’s Vice President of Growth. “With Mobile Feedback, the process is seamless for the member, giving club operators a level of insight that was never before possible.”
Mobile Feedback enables clubs to:
- Discover upsells among members who give positive ratings
- Prevent cancellations by taking immediate action on negative ratings
- Improve service by utilizing feedback to keep staff accountable
- Promote positive reviews by posting on review sites such as Yelp
“With companies like Uber utilizing mobile feedback tools for years with great success, we are excited to now bring this technology to the fitness industry,” said John Ford, President of Netpulse. “This makes giving feedback at the gym frictionless and habit forming, ensuring that members are doing it regularly.”
Feedback is gathered automatically by the club’s app, which prompts members to rate their visit on a five-point scale and provide additional comments. Club staff receive feedback in real-time, enabling them to take action immediately if necessary. The whole experience is seamless and takes the member only a few seconds to complete.
Mobile Feedback is now available as an add-on to the standard Club Mobile App powered by Netpulse.
Netpulse is the #1 provider of mobile apps for health clubs. With thousands of customers globally, Netpulse provides the fitness industry's most robust mobile platform for engaging members. The platform connects the most popular wearables, tracking apps and club technology into one seamless, personalized mobile experience. Industry leaders such as Planet Fitness, Goodlife Health Clubs, UFC Gym and Gold's Gym leverage the Netpulse platform for their digital offerings. Learn more at www.netpulse.com.